I am extremely excited to announce that Sha collection by Israeli Designer Shiri Avda is now featured on TELAVIVCOUTURE.COM
As was briefly mentioned at the Pop in Designer Boutique in Tel Aviv post, Sha was one of the collections that I discovered there. I was thrilled to meet Shiri and of course purchased some of my favorite pieces right away, the Pure Elegance earrings (wearing them in the picture above) and Sha Signature two rings. I couldn't be happier with this investment as I wear those timeless pieces often and always get tons of compliments. 

Shiri who graduated from Shenkar, College of Design in Jerusalem and developed her own unique technique for her jewelry line. She followed her dream and launched Sha. Shiri been selling her line in museums all over the world, exclusive boutiques and now also available on

To learn more about Shiri Avda go here

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